Talented people used to want high salaries and stable career paths, but now they want work with purpose. From providing volunteering opportunities to offering tailored development training packages, there are plenty of non-financial ways to attract the best candidates. Money may make the world go round, but salary is no longer the deciding factor when accepting a job offer. Here’s how your company can offer candidates meaningful and attractive roles:
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Get serious about impact. Determine the positive impact your organisation seeks to make in the world. You don’t have to be a social enterprise to do good.
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Tell that story well. Call it marketing or storytelling, but make sure you're communicating how much you care about your mission and how you're working toward it.
- Design roles for their future. Many people see a job as one of many stepping-stones they'll visit over the course of a career. Focus on making the role as attractive and inviting as possible. Decent pay, rewarding perks, and large doses of autonomy demonstrate that you take professional development seriously.
The above leadership tip...
was sent in response to a question from a participant on our acclaimed 10/10 leadership development and mentoring programme. Whether you're a first time manager or an experienced leader, straightforward, practical advice on best practice is hard to find. Until now. To find out how you, your team or your organisation can benefit, please contact us.
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