The more words you use, the more it sounds like you don’t know what you’re talking about. Long explanations often come across as uncertainty or overcompensation. Two or three clear sentences will always sound more confident - and more respectful of everyone’s time - than a rambling paragraph. Here’s how to do it:
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Keep it tight. Assertive communication starts with clarity. If you can say something in fewer words, do it. People trust leaders who get to the point. Don’t bury your message under a pile of qualifiers or backstory - make your point and let it stand.
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Speak in short bursts. Think in clean, confident statements. Avoid over-explaining or justifying unless it’s absolutely necessary. A short pause between points often speaks louder than extra words. When you break your thoughts into short, clear chunks, people are more likely to listen - and take you seriously.
- Own your time. You don’t need to prove your worth by saying “yes” to everything or explaining every decision. Assertiveness means protecting your time and energy. Say no when you need to, set boundaries early, and trust that clear direction is more valuable than endless dialogue.
The above leadership tip...
was sent in response to a question from a participant on our acclaimed 10/10 leadership development and mentoring programme. Whether you're a first time manager or an experienced leader, straightforward, practical advice on best practice is hard to find. Until now. To find out how you, your team or your organisation can benefit, please contact us.
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